We’ve all been exposed to marketing – be it direct mail, email, paid search ads, or even television ads. How many times have you seen an infomercial that tells you have to call in the next 20 minutes because it’s a limited time offer? Does that really work? Well studies show 60% of online sales [...]
Where Big Things Happen for Small Business
Category Archives: Search Engine Marketing
Checklist of On-Page SEO Strategies
The following guest post is brought to us by the Internet Marketing Center, which can be found at: www.internetmarketing.com
It’s easy to get swept up in the tide of new and exciting SEO strategies to help boost your website to ever-higher rankings. But when was the last time you had a really good look at [...]
Missing from local search?
http://www.allbusiness.com/company-activities-management/company-structures/12310811-1.html
Using Your Catalog Offline to Drive Online Sales
Online businesses have enjoyed a renaissance of sorts in the past 5 years, with companies selling virtually anything and everything online nowadays. And while many of these online businesses have become successes, they also sometimes find themselves only reaching a certain audience and demographic – those people that shop online and are “Web savvy.”
So what [...]
10 Great Ways to Promote Your Business (Part 3)
Welcome to the final installment of 10 Great Ways to Promote Your Business (Part 1, Part 2). Today we will go over the final three tips on our list.
8. Brochures-Customers like to review information from home. Clear and easy-to-read brochures with product or service information are important. Skip photo-copied fliers on colored paper and shoot [...]
Check your competition online
It’s clear that as more and more people move online, small businesses will have to do so as well. Even if it’s just a small basic website that allows people to see what you offer, where you are, and how to contact you, an online presence isn’t a luxury anymore, it’ s a must have. [...]
SEO Basics: On Site Issues
Welcome to the second installment of SEO Basics (click here if you missed part 1). Today we will discuss steps that you can take to make your site more “SEO friendly.”
One of the determining factors of how your page ranks will be your on site optimization. You must take into account the following basics to [...]
SEO Basics – Site Crawlability
With the Search Engines constantly updating and changing their algorithms for search engine result rankings, I thought I would share the basics to make sure your site/blog is in good shape to evolve with the search spiders.
Crawlability
The search “spiders” every so often “crawl” your site. They crawl, they gather information of what your site is [...]
