Ed Koch, the former Mayor of New York City, is my patron saint of asking.
Why? His famous phrase was “how’m I doing?” which he used everywhere — at fundraising functions, newscasts, and even when meeting fellow New Yorkers on the streets of the city.
At first glance his phrase can appear to be kitschy, but in [...]
Where Big Things Happen for Small Business
Category Archives: Small Biz Issues
How’m I doing? The Wisdom of Ed Koch
Your Customer Strategy is Vital
This guest post is part of our ongoing Small Business Perspective series, and is written by Caprice de Lorm, owner of de Lorm Designs in Orange County, CA.
Customers are one of your greatest assets. How you care for them reflects back to your business in the types of clients you acquire and maintain. [...]
Plan for Your Press Releases
This guest post is part of our ongoing Small Business Experts series, and is written by Shakira Brown, co-founder of Best Business Mastery in New Jersey.
As a public relations and marketing professional, I read lots of random press releases. It is good for me to see trends in press release development, [...]
Remember the Basics of Marketing Copy
This guest post is part of our ongoing Small Business Perspective series, and is written by Bianca Hidalgo, owner of All Things Written.
A few months ago, a friend handed me a full page advertisement she had torn from the pages of the New York Times featuring an appetizing photo of the delicious Korean dish bibimbap, [...]
Creating Buzz, Sticking to a Plan
A good video today from the Wall Street Journal, speaking to Stephen Hanson, founder of B.R.Guest Restaurants in New York, who talks about how small businesses can get started, what’s important about today’s marketing, and how to survive in a recession. Some good tips and learnings here.
Do you agree with his premise to stick [...]
Employee Perks Shouldn’t Be Overlooked
Let’s face it; employees enjoy perks while working. The old saying “happy employees make productive employees” can be said for businesses of all sizes. Many surveys have shown that happiness is a large factor in the productivity level of employees. Having happy employees are often more resourceful, possess additional energy and make better decisions that [...]
Plant Your Business Cards in Fertile Ground
This guest post is part of our ongoing Small Business Experts series, and is written by Bob Prentice, founder of www.mrattitudespeaks.com
I was raised on a farm in Minnesota and we planted many seeds of grain in the spring to harvest a crop each fall. I learned that if you do not [...]
“Letting Go” Difficult for Small Businesses
This guest post is part of our ongoing Small Business Perspective series, and is written by Katharine Napoli, owner of Computerized Office Services in New Jersey.
One of the common threads related to owning a small business is being able to handle the work but not always having time to develop new business [...]
