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Managing Your Email Marketing Reputation

This guest post is part of our ongoing Small Business Experts series, and is written by the Internet Marketing Center (www.internetmarketing.com)
Email marketing is still one of the most effective promotional tools you business has.
When used correctly, email marketing can quickly establish your reputation… build rapport with your customers… and make you big [...]

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Internet Potluck: Know When to Hold Back

This guest post is part of our ongoing Small Business Perspectives series, and is written by Erin Herold, owner of Hark Herold.com.
How many times do we load up our plates at a family potluck filled with Aunt Elaine’s amazing fruit salad, Mom’s famous cocktail meatballs, and Jeannie’s killer BBQ – only to find [...]

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Plan For Your Certification to Make Things Easier

This guest post is part of our ongoing Small Business Perspective series, and is written by Audrey Clarke, owner of Professionals Now, LLC in Tampa, FL.
It is oftentimes a tedious process to deal with government agencies with goods and services, but one thing is for sure, your payment…at least from my experience.
One [...]

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Hit the Ground Running in 2010 – Part 2

This is the second of a two-part article focused on ways in which you can assess opportunities in 2010 and beyond, and is written by Caprice de Lorm, owner of de Lorm Designs in Orange County, CA. The first part can be found here:

The first part of this article outlined the first [...]

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A Remedy to Inbox Overflow

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Free PR Only Gets you So Far

This guest post is part of our ongoing Small Business Experts series, and is written by Shakira Brown, co-founder of Best Business Mastery in New Jersey.
I know of a small yet somewhat successful business that just doesn’t understand what it takes to get to the next level after 35 years. Even when [...]

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Business Competition Should Be Motivating

Competition is something that often breathes a level of fear into businesses of all sizes. It is an understandable and human emotion; more competition means more marketing spend and more choices for the customer pool to choose from.  It also means that you’ll need to work harder to ensure that your customers keep coming back. [...]

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Celebrate With a Day Off

This guest post is part of our ongoing Small Business Perspectives series, and is written by Karen Hodges, principle at Synthesis Coaching in Rhode Island.
I’ve been thinking today about how we have so many celebrations in our personal life — birthdays, anniversaries, weddings, graduations, etc. — yet celebrations [...]

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