Identify New Social Media Strategies
If you’ve read this blog, you know that we openly advocate that small businesses go out and do what they can online. Be in efforts in email marketing, paid and organic search, creating online communities, or reaching out to positive and negative reviews on Yelp. But those things are relatively easy to do, assuming that you put in some time and effort in getting to know the best ways to engage in them for your business, then maintain that strategy over a period of time. But taking your social media effort to another level can sometimes be tough. Continue Reading…
Are you striking out on your advertising?
We all know that Google has been extremely innovative in offering tools that we all use, from email to maps to search results to online documents. Now the company has small businesses raising eyebrows with 
This guest post is part of our ongoing 
Anyone graduating from business school has learned how to write one, what components are required, and why they are important to have. But the business plan is something that has come under fire recently, as more and more business experts seem to be arguing that you don’t even need one, and that they are outdated. With business changing so rapidly every day, they are also irrelevant, or so the argument goes. 
