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Website Updates: A Must Do

As we kick off a new year, there are many action items to be done on small business owner’s plates. A great article in Entrepreneur.com by John Arnold talks about different online marketing initiatives that business owners should look into in the new year, as well as some to avoid.
Many of Arnold’s tips for [...]

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Create Your Own PR and News Buzz

This guest post is part of our ongoing Small Business Perspectives series, and is written by Shakira Brown, co-founder of Best Business Mastery in New Jersey.
Most business leaders are delighted that a new year has arrived. But to truly leave last year in the dust drastic measures may be in order. It is time for [...]

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Domino’s is Listening, So Should You

We’ve all seen the commercials by now.  Domino’s Pizza is changing the way that they make and produce pizzas.  They have launched a new marketing and ad campaign around their new recipe, new ingredients, and their fresh new pizza.  They are offering the requisite deals, and even a customer’s money back if they aren’t fully [...]

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Motivating Employees is Key

Especially in a down economy, there’s nothing more important that keeping your employees motivated and all working toward the common goal of success.  But the question is how?  Are there ways that you can bring your employees closer together using simple methods, and create an environment where it’s fun to come into work while also [...]

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Learn From a Small Biz Closing

While there have been stories about how bad the recession is or was, sometimes it’s hard to quantify just how bad things have been unless you see some real numbers and even some real life examples of small businesses closing because of poor sales.   They’re out there, and while it’s sad that even one small [...]

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The “Social Web” Explained

The following guest post is brought to us by the Internet Marketing Center,  which can be found at: www.internetmarketing.com
If you’re confused by all the “social” sites and tools on the Web, you’re not alone. We’ve got “social media,” “social networking,” and “social bookmarking.” It’s a social jungle out there!
But what do all these terms mean… [...]

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Make Your Resolutions Stick

It’s that time of year, when one year ends and another year starts.  It’s the time of year when you start to think about what you really want to do and how you’re going to do it in the next year.  Health clubs, diet programs, and other businesses capitalize on this, assuming that “this will [...]

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Google’s Favorite Places, Innovation for Small Biz

It’s obvious that social media is making it easier for people to give their opinions on everything from current events to shopping to what they had for dinner.  As a small business, this means that consumers are flocking to the Internet to talk about your establishment and weigh in. With that in mind, Google has [...]

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