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Tag Archive: Social Media

Internet Potluck: Know When to Hold Back

This guest post is part of our ongoing Small Business Perspectives series, and is written by Erin Herold, owner of Hark Herold.com.
How many times do we load up our plates at a family potluck filled with Aunt Elaine’s amazing fruit salad, Mom’s famous cocktail meatballs, and Jeannie’s killer BBQ – only to find [...]

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Discovering the Best Web 2.0 Strategy for You

The following guest post is brought to us by the Internet Marketing Center, www.internetmarketing.com
Online social networking is becoming a necessity for business owners — but where should you start? If you figure out how much time you have to devote to it, where your strengths lie, and which social media you enjoy using the most [...]

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Toothaches Online = Headaches in Reality

This guest post is part of our ongoing Small Business Perspectives series, and is written by Erin Herold, owner of Hark Herold.com.
“Never invite a customer in, only to disappoint them.”
- Leonard Rydell
Eighty years ago (or even twenty) inviting customers into a business was primarily advertising-driven; businesses were local and customers knew their shopkeepers.  Businesses advertised [...]

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The “Social Web” Explained

The following guest post is brought to us by the Internet Marketing Center,  which can be found at: www.internetmarketing.com
If you’re confused by all the “social” sites and tools on the Web, you’re not alone. We’ve got “social media,” “social networking,” and “social bookmarking.” It’s a social jungle out there!
But what do all these terms mean… [...]

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Google’s Favorite Places, Innovation for Small Biz

It’s obvious that social media is making it easier for people to give their opinions on everything from current events to shopping to what they had for dinner.  As a small business, this means that consumers are flocking to the Internet to talk about your establishment and weigh in. With that in mind, Google has [...]

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Social Networking Groups and Small Business

With the state of the Internet today, the old adage that it’s not what you know but who you know has never been more relevant. Creating profiles and fan pages on social networking sites like Twitter and Facebook will help expand your reach to customers and potential employees, but will it help you expand your [...]

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Will Social Media Work for You?

Social media has the world abuzz. Whether it’s Twitter being superimposed on a television show or Facebook being mentioned on the late night news, it’s everywhere. This phenomenon is not lost on the business world as companies both large and small are jumping on the social bandwagon.

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Tap Into Local Media for Exposure

This guest post is part of our ongoing Small Business Perspective series, and is written by Monique Wakefield, owner of Paws-n-Tails in Dallas, TX.
Last month I discussed how to use the internet to boost your business. Another great way to increase your exposure is networking with local newspapers, radio stations, and television stations. You [...]

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